TheDigitalDoctr

FREE MUSIC: For Google Music Beta Users

2011-08-18T08:00:00.000-07:00

There's a great new blog for Google Music members: Google Music Magnifier and it offers free music to Google Music members. It features news, tips, and articles on bands and artists.

After each feature, there is a blue button that offers free tracks. Google Music members just need to click the button to add the music to their Google Music account. This new blog is an excellent resource that every Google Music user should add to their favorites.

iPad to Google+ Test

2011-07-02T20:34:00.001-07:00

Testing this by posting to my blog which feeds GReader which in turn, I will share to G+. Whew!!!

- Posted using BlogPress from my iPad

5 Ways Brands Influence Social Media Strategy

2011-02-19T12:52:00.001-08:00

Clipped from gigaom.com

5 Ways Brands Influence Social Media Strategy

There’s a lot of talk of personal branding in social media, but when it comes to commercial brands, many of the questions that you or I might take for granted when setting up a social media presence become dilemmas.

It’s not just the way organizations engage through social media that matters: the portrayal of a business brand in this space is affected by a range of factors.

1. Networks and Tools

Many businesses feel a competitive obligation to set up Facebook pages, but it’s true that your brand’s presence — or absence — from a given social network reflects on your brand as far competitors, clients, and industry watchers are concerned.

If your brand is the first from its category to develop a presence on Facebook, that says something. What it says, and how well that fits with your branding and communications strategies, will likely determine whether you’re the organization that breaks that new ground.

The tools you use to manage your social media accounts may also, perhaps inadvertently, affect your brand. Do your brand values include approachability, friendliness and responsiveness? Then it would be better to manage your account through a tool that alerts you immediately when you receive a direct contact from your network, and allows you to closely monitor what users are saying about your brand.

2. Types of Engagement

Brand personality and positioning will also influence the types of engagement you champion, seek, and try to avoid.

Is your brand the type to initiate engagements with others? What sorts of engagements? And what sorts of contacts? Is it the type to provide resources to followers and fans, or to give advice and help?

Branding can influence the types of campaigns and involvements your organization runs through social media, the frequency of updates and engagements, the methods of brand, product, or service promotion you use, and the degree to which you engage with contacts around issues of corporate and social citizenship, among others.

Finally, these decisions may, of course, influence the choices you make around networks and tools.

3. Who’s Making the Updates?

Whether your organization chooses to centralize or decentralize — or outsource — its social media management may be affected by brand, since brand can imply certain priorities for various social media factors, and those priorities might necessitate a certain type of management.

One consumer-focused technology consultancy I worked with would never dream of outsourcing its social media. This decision was simple: if the company was to position its brand as an experienced social media innovator, it’d have to prove it could walk the talk. Social media expertise was a core value for this brand.

However, the decision to decentralize its social media management was impacted by another aspect of the brand, which championed the employment of skilled, experienced, mature, knowledgeable experts who clients could get to know and rely on, no matter where they fitted in the consultancy process. As a result, every member of this consultancy had access to the organization’s social media accounts, and was expected to engage through them regularly.

4. Degree of Integration With Other Offerings

How, and how seamlessly, your business integrates social media activity with other means of audience communication, research, and engagement can be impacted by brand values, and, in turn, impact your brand.

One of my clients timed tertiary student-focused social media advertising with on-campus orientation week presentations as an experiment with social media. A more experienced, social media-savvy organization might tie those on-campus presentations to, for example, a Facebook competition, the winner of which might have been announced at an industry event the following month.

It’s clear that these two approaches would have achieved different response rates, results and brand resonance within the student segment.

5. People Your Brand Follows, Friends and Fans

On entering the social media space, most organizations are focused wholly and solely on attracting followers, friends and fans: a solid contact base. Yet the amount of attention you pay to customers, competitors, pundits and peers within the social media sphere, and who your organization follows and friends, will reflect strongly on your brand.

Again, the organization can use its brand to direct an approach to these different types of engagement. A conservative organization, or one whose brand is tied to quality, best-practice performance, is unlikely to form social media alliances of any sort with brands that are known or found not to adhere to industry standards, for example.

An Evolving Approach

Whether the branding choices you make for your organization’s social media presence are made by internal brand custodians, your marketing team, advertising creatives, an external social media consultancy, or senior management, be warned: some of those decisions will likely be altered as the organization’s experience with social media, and its online audience relationships, deepen.

Each time the organization faces a new challenge within the realm of social media, an opportunity likely exists for the brand to help influence the response. Ignoring your commercial brand in making decisions for social media is as potentially harmful as an individual ignoring their personal brand in this space. The difference is that the social media audience may be more willing to forgive mistakes made by personal brands, given the innately human, personal nature of the medium. Commercial brands may have more to lose, and may lose it more swiftly, if their activities and interactions jar with the audience’s evolving perceptions of the brand.
Read more at gigaom.com

See this Amp at http://amplify.com/u/bqxcc

Grow Your Sales and Revenue Using 2D Codes

2011-02-18T18:35:00.001-08:00

Clipped from mashable.com

HOW TO: Grow Your Sales and Revenue Using 2D Codes

By now, you’re probably already familiar with 2D codes. They’re the square boxes that are showing up on ads, posters and billboards that connect people to mobile sites for more product information. But if that’s the only thing 2D codes can do, then what’s the point?

Businesses that don’t understand how to use 2D codes think that they’re just a way to drive people through to a mobile landing page. But businesses that get it are using them in a variety of new and innovative ways — all of which lead to increased customer loyalty and greater revenue per customer.

Here’s a primer and some key examples of how top companies are using 2D codes to improve business.

How to Use 2D Codes for Business

The term “2D code” is used to describe the category in general, not any specific type of code. Some of the most common types of 2D codes include Datamatrix, EZ Code, Microsoft Tag, QR Code, SPARQCode and ScanLife, among others.

Even though 2D code usage is increasing, the average consumer hasn’t used one yet, so you’ll have to help them get started. Typically, this means putting a short caption underneath the 2D code that tells people where they can download a reader for their phones, and explains the process of scanning the code.

Speaking of which, are you looking for a good 2D Code reader? In my experience, some of the best 2D code readers come from BeeTagg.com, i-nigma.com and ScanLife.com. But don’t just take my advice. A search for “2D Code Reader” will bring up plenty of excellent sites where people can download them into their smartphones.

How the Fortune 500 Use 2D Codes

Companies ranging from American Airlines to Sports Illustrated have used 2D codes to promote their products or services. Here’s a quick snapshot of some of the best examples:

American Airlines placed 2D codes on outdoor boards in major airports to provide an immediate link to information for travelers on the go. Consumers who scanned the codes got real-time flight status, gate information and access to a reservation portal.

BestBuy has added QR codes to their in-store fact tags to give consumers the opportunity to review information about their products. Consumers can also save the information to review at home later or to buy the product instantly via smartphone and have it delivered to their homes later.

Barnes & Noble uses 2D codes in the back of its brochures to drive people through to the Andriod and iPhone App pages, where they can download the Nook app directly to their phones.

Esquire Magazine used 2D codes to give readers more information about fashion items featured in their magazine. Users can scan the code to get more information as well as a link to the designer’s website to place an order.

Fox Broadcasting Company used QR codes to promote their TV show called Fringe. People who scanned the code were given a top-secret message that was available only to people who engaged with the show using their smartphones.

O, The Oprah Magazine incorporated ScanLife 2D codes into a feature highlighting multiple products. Readers who were interested in getting more information about the products were able to scan the codes and were driven to mobile web pages.

Sports Illustrated used a JAGTAG 2D code to allow readers of their annual swimsuit issue to watch bonus videos of some of their models directly on their smartphones.

The Weather Channel used a QR code on one of their weather reports to drive people through to a page where they could download The Weather Channel smartphone app.

In virtually all of these cases, the 2D codes did something more than just drive people through to a standard mobile webpage. Instead, they gave the user a reason to interact with the mobile site and, in many cases, come back for more.

How Can You Put 2D Codes to Work for Your Business?

There are a lot of innovative ways to use 2D codes for business, and new ones are being added every day. What follows is a list of 10 ways you can easily use 2D codes for your business:

“Hello, My Name Is” Tags: You know those big red and white tags people wear at events with their names on them? If you put a 2D code in place of your name, you’ll engage people and easily be able to strike up conversations.

Outdoor Billboards: Be one of the first businesses in your market to run a giant 2D code on a billboard for your business.

Websites: Add a 2D code to the “Contact Us” page on your website so that visitors can download your contact information to their smartphones.

Business Cards: Add a 2D code to the front or back of your card so that people can instantly download your contact information.

Books, Articles and eBooks: I included a 2D code on the back cover of my book that drives people through to a social media glossary. Our intent was to engage people with a social/mobile tool while they were in the bookstore so they’d be more likely to buy the book. So far, it’s worked well.

Webinars: Ready to make your webinars more engaging and fun? Simply include a 2D code as part of your presentation. It’s a terrific way to keep the audience engaged and involved.

LinkedIn and Facebook Pages: Adding a 2D code to your LinkedIn and Facebook pages is one of the best ways you can position yourself as a forward, innovative thinker.

T-Shirts: Ready to promote your product or service in an innovative way? Then add a 2D code to a T-shirt that you give away to customers and prospects.

In-Store Posters with Coupons: Want to provide instant coupons to people while they’re shopping? Add a 2D code that drives them through to a special discount that can be scanned at the register.

Dial a Phone Number: Want to encourage people to dial your number so they can order your product? Give them a 2D code to scan. If it’s set up properly, it can instantly dial their phone and connect them with your sales center.

A Final Word on 2D Codes

In the end, there are several things you should know about 2D codes:

They aren’t going away: In fact, 2D code usage quadrupled last year.

They aren’t just for landing pages: As you can see above, new and innovative uses of 2D codes are cropping up each day.

They aren’t just fun and games: The best use of 2D codes is to generate revenue, and that’s what we’re in business to do, right?
Read more at mashable.com

See this Amp at http://amplify.com/u/bqtfm

In Social Media, Failing to Plan is Planning to Fail

2011-01-06T11:28:00.001-08:00

Brian Solis gives excellent insight into how planning and strategy are an integral part in achieving success in social media.

See this Amp at http://amplify.com/u/bkqzl

orkut blog: New in orkut: Edit your photos with Picnik!

2010-12-22T22:01:00.000-08:00

orkut blog: New in orkut: Edit your photos with Picnik!: "Orkut has an exciting new feature to share with you all: Now you can edit all the photos in your orkut albums with Picnik, the online photo ..."

First Google Chrome OS Devices to Ship in Mid-2011

2010-12-07T12:15:00.001-08:00

Clipped from mashable.com

First Google Chrome OS Devices to Ship in Mid-2011

Google has announced that the first Chrome OS devices will make their debut in mid 2011.

Originally, the search giant wanted to launch the OS by the end of 2010. However, the company revealed during its press conference earlier today that Chrome OS is not yet ready for primetime. There are still bugs that plague the system and some of its key features, including Google Cloud Print, are not yet stable.

Thus, the first Chrome OS netbooks will go on sale during mid-2011. Acer and Samsung are Google’s first OEM partners for the launch of Chrome OS. The devices will be powered by Intel chips.

The browser-based operating system boasts a suite of unique features, including:

Cloud-based printing via Google Cloud Print
Short startup/boot time (it takes less than 60 seconds to launch Chrome OS for the very first time)
Profile sharing: A Chrome OS computer can be shared with others and accessed on other Chrome OS devices via guest profiles.
3G access: All Chrome devices ship with 3G built-in. The 3G is powered by Verizon. There are no contracts or activation fees for Chrome OS.
More security: Chrome OS utilizes OS-level sandboxing and data encryption to keep the device secure. It also has the ability to detect malicious code and purge itself of the bad code.

See more at mashable.com

See this Amp at http://amplify.com/u/huv2

(R)evolution: Katie Couric on Social Media and Real-Time Journalism

2010-12-06T11:05:00.001-08:00

Great interview as Brian Solis talks with Katie Couric about social media and it's impact on today's journalism.

See this Amp at http://amplify.com/u/hr19

(R)evolution 10: CBSNews.com Editor-in-Chief Dan Farber on the Future of News

2010-11-30T16:53:00.001-08:00

The evolution and future of news, and how we report it, receive it, and consume it.

See this Amp at http://amplify.com/u/gxlu

(R)evolution Number 9: Mark Burnett on the Art of Storytelling

2010-11-13T11:45:00.001-08:00

".....we must weave compelling and engaging storytelling to foster the convergence of media and the future of unscripted drama on the web."

Start telling YOUR story.

See this Amp at http://amplify.com/u/f61u

The Three C’s of Social Networking: Consumption, Curation, Creation

2010-11-08T06:00:00.001-08:00

"We are the architects of our own experiences and we are also the hubs of relevant content, resembling production foremen as we develop workflows and processes for consuming, curating, and creating content." - Brian Solis

Valuable insight from Brian Solis.

See this Amp at http://amplify.com/u/esgs

(R)evolution: Frank Eliason on the Social Business and Customer Service

2010-11-05T13:40:00.001-07:00

"Before we can collaborate with others, we have to first collaborate within…" - Brian Solis

See this Amp at http://amplify.com/u/en9i

Big Changes at Amplify!

2010-11-04T09:28:00.001-07:00

Yesterday afternoon, we introduced some major changes on amplify.com. As we've often said, the primary purpose of Amplify is to give people an opportunity to engage in conversation around shared content and original ideas without being limited to 140 characters. Every change introduced yesterday was aimed at further accomplishing this goal by simplifying the user experience.

1. Latest Posts: The first thing you'll notice is that comments are no longer shown in the default feed. Instead, the main feed on Amplify now solely includes the latest posts by people you follow. At first, while this may seem counterintuitive to our objective of sparking conversation, we've come to believe that including the latest comments in the main feed creates a confusing interface for newcomers and has the unintended, but not surprising, consequence of giving each new post less time to be seen. By only including the latest posts, and tweaking the design a bit, we expect more people will find it easier to read and comment upon a higher number of posts. As a result, a greater percentage of posts should end up being talked about, and the conversation should spread across more people and more posts, instead of being concentrated amongst those that quickly generate attention.

2. The Conversation: The second tab on Amplify now provides a mash up of the latest posts, comments and recommends by users you follow. For people who are interested in and adept at keeping up with multiple conversations, this is the place for you.

3. Email notifications: For all users, new and old, email notifications for comments on your own posts as well as follow up comments on posts you previously commented on are now turned off (anyone who would like to turn them back on can easily do so by going toSettings >> Email Notifications). Though it is common on the web for services such as Amplify to email comments to users, we believe this can be annoying and overwhelming, and that it puts the needs of the service provider over those of users. We want you to be able to read and reply to comments on Amplify at your own convenience, when you feel like it. Alerting you via email that there is a new comment just doesn't seem necessary. Anytime you want to check, you know where to find Amplify. And we've got a nice prominent tab that says "@Mentions of me" that includes a numerical indicator telling you when there are new comments directed at you. So you're free check it as often or as infrequently as you like.

Also keep in mind that there are links on the right side of each feed that let you see the latest activity on your posts and and all follow up comments on posts you previously commented on. We also send a daily email that gives each user a summary of action on their posts over the past 24 hours. If that's not enough, then for anyone who prefers to get emailed in real-time when there are new comments, you can easily turn notifications back on. But that should be your choice to make, not ours.

4.Comments and Recommends: In all feeds, the number of comments and recommends on a post are no longer joined together, but are instead displayed separately. Clicking on the number of comments will open the comment thread and clicking the number of recommends will open a window showing you the names and faces of people who have recommended that post. By handling recommends like this, we think you'll find it a helpful way to meet and follow new people who recommend content you like.

5. Bumping into people: We really love the new "bump into" feature on Amplify and have received very positive feedback about it. To make it easier to notice, we've slightly redesigned the site header and moved it to a more prominent location.

Enjoy!

Eric Goldstein
CEO
egoldstein.amplify.com

See this Amp at http://amplify.com/u/eknj

The 5th C of Community, Social Commerce - Brian Solis

2010-11-01T12:10:00.001-07:00

"It is the responsibility of all businesses to embrace their social consumers. Earning their attention and partnership allows us to harness their reach and authority to impact the decisions of those around them." - Brian Solis

See this Amp at http://amplify.com/u/edsh

(R)evolution: Scott Monty Steers Ford to Social Relevance

2010-10-29T12:15:00.001-07:00

Brian Solis talks with Scott Monty about how Ford has taken social media and used it to great success.

See this Amp at http://amplify.com/u/e7m6

(R)evolution Episode 6: Philip Kaplan on Social Commerce and Influence

2010-10-22T18:42:00.001-07:00

Another excellent post from Brian Solis.

See this Amp at http://amplify.com/u/dna8

How to Get Readers to Return to Your Blog | BloggingPro

2010-10-18T11:36:00.000-07:00

How to Get Readers to Return to Your Blog | BloggingPro

There may come a time when your once popular blog begins to lose readers. While it is not entirely uncommon for blog popularity to wax and wane, it can certainly be disheartening for the blog owner who is simply trying to market their products or services. READ MORE AT BLOGGINGPRO.

(R)evolution Episode 5: Michael Fertik on Privacy and Social Networks

2010-10-08T13:42:00.001-07:00

See this Amp at http://amplify.com/u/c3w6

How To Switch Between Two Gmail Accounts Using Chrome Browser | Notebooks.com

2010-09-25T15:30:00.000-07:00

How To Switch Between Two Gmail Accounts Using Chrome Browser | Notebooks.com

The Socialization of Business: Your Dirty Little Secrets are No Longer Secrets

2010-09-20T21:44:00.001-07:00

"Without listening outside of our walls, we cannot engage. If we cannot engage, we can’t collaborate. Without collaboration, we cannot learn. The inability to learn prohibits adaptation."

Excellent post from Brian Solis.

Are YOU listening and engaging?

See this Amp at http://amplify.com/u/auvr

Using Social Media for Business: Small Business Series Part 1: Thinking Strategically

2010-09-20T21:29:00.001-07:00

See this Amp at http://amplify.com/u/auv1

How To Be Influential In A Digital World: 10 More Leaders Reveal Their Secrets

2010-09-19T07:37:00.001-07:00

See this Amp at http://amplify.com/u/arp9

(R)evolution Episode Two: Silicon Valley vs. The World with Sarah Lacy

2010-09-18T21:16:00.001-07:00

See this Amp at http://amplify.com/u/ar2n

How To Build Basic Leadership Qualities

2010-09-15T19:18:00.001-07:00

“Be a Leader and Not a Follower.” - Excellent words to live by.

See this Amp at http://amplify.com/u/aksr

How To Be Influential In A Digital World: 10 Leaders Reveal Their Secrets

2010-09-13T19:16:00.001-07:00

See this Amp at http://amplify.com/u/aejb

The 7 Essential Parts Of A Blog! | Ink Rebels

2010-09-06T16:39:00.000-07:00

The 7 Essential Parts Of A Blog! | Ink Rebels

7 Things to Know About Social Media for Your Business

2010-09-05T22:05:00.001-07:00

See this Amp at http://amplify.com/u/9stc

How To Interact With Customers Through Social Media

2010-09-03T18:22:00.001-07:00

See this Amp at http://amplify.com/u/9oqn

21 Tips to Boost Your Blogging Mood

2010-09-01T08:31:00.000-07:00

21 Tips to Boost Your Blogging Mood

posted from We Blog Better.

Bringing a Brand to Life in Social Media: Video by Brian Solis

2010-09-01T06:27:00.001-07:00

Great discussion on Branding and Social Media. The "Brand Reflection Cycle" is an interesting concept also.

See this Amp at http://amplify.com/u/9jnj

Blogger Buzz: Introducing Blogger Stats

2010-08-31T16:04:00.000-07:00

Blogger Buzz: Introducing Blogger Stats

Just in time for our eleventh birthday, we are excited to introduce Stats for Blogger. First launched to Blogger in Draft back in July, Blogger Stats is a cool real-time stats service that's fully integrated with Blogger; you don't need to do anything to enable it for your blog. You can find the new Stats tab on your blog’s dashboard—go ahead and take it for a spin!

How CEOs Will Use Social Media in the Future

2010-08-30T14:53:00.001-07:00

See this Amp at http://amplify.com/u/9gk0

Founder Institute: How To Launch In 10 Steps With Less Than $2,000

2010-08-29T15:16:00.000-07:00

Founder Institute: How To Launch In 10 Steps With Less Than $2,000

Adeo Ressi on Startup Research: 06/15/2010 from Adeo Ressi on Vimeo.

Adeo Ressi on Product Development 08/19/2010 from Adeo Ressi on Vimeo.

Adeo Ressi on Company Vision: 6/8/2010 from Adeo Ressi on Vimeo.

Managing Your Personal Brand Online

2010-08-28T13:08:00.001-07:00

Check out this SlideShare Presentation:

Managing Your Personal Brand Online

View more presentations from outsmarts.

Video: From Social Graphs to Interest Graphs

2010-08-27T12:35:00.001-07:00

See this Amp at http://amplify.com/u/9ble

Rethinking the Value of Social Media: Measurement

2010-08-25T09:13:00.001-07:00

See this Amp at http://amplify.com/u/97dl

Video: The Social Network of the Future

2010-08-25T04:54:00.001-07:00

Brian Solis examines the future of social media.

See this Amp at http://amplify.com/u/96y4

Inception, Extraction and the Socialization of Business

2010-08-23T19:51:00.001-07:00

See this Amp at http://amplify.com/u/949d

Video: 2010 The Banner Year for Social Media

2010-08-21T10:38:00.001-07:00

See this Amp at http://amplify.com/u/8zqv

Procrastination or Learning Lessons?

2010-08-20T11:16:00.001-07:00

Inaction......procrastination or learning lessons? Good discussion.

See this Amp at http://amplify.com/u/8xkx

Video: The Great Advertising Disconnect? From Campaign to Continuum

2010-08-19T18:48:00.001-07:00

See this Amp at http://amplify.com/u/8vsy

Amplify Update: Amplifying the conversation… major upgrades today!

2010-08-19T14:55:00.001-07:00

See this Amp at http://amplify.com/u/8vh2

Rethinking the Value of Social Media

2010-08-18T12:11:00.001-07:00

Great article by Aliza Sherman, that challenges you to rethink the value of social media.

See this Amp at http://amplify.com/u/8tq5

Influencing the Influencer

2010-08-18T11:46:00.001-07:00

Brian Solis examines the concept of influencing the influencer.

See this Amp at http://amplify.com/u/8tpi

Video: The New Influencers, Does Old School Media Get It?

2010-08-17T11:06:00.001-07:00

Brian Solis continues the excellent discussion, this time evaluating "old school" media and how it must adapt to the principles of new media in order to stay relevant.

See this Amp at http://amplify.com/u/8sdn

Social Media’s Critical Path: Relevance to Resonance to Significance

2010-08-16T11:06:00.001-07:00

More good discussion from Brian Solis. By testing our content against these three factors: Relevance, Resonance, and Significance; we may obtain success in our social media strategy.

See this Amp at http://amplify.com/u/8r17

Tips for Handling Information Overload: Too Much Content

2010-08-15T05:58:00.001-07:00

How many of us suffer from TMI? Too Much Information or Information Overload? Here are several good suggestions on organizing and trying to control the flow of info in our daily lives.

See this Amp at http://amplify.com/u/8pjp

Blogging long term; Winning the mental game

2010-08-15T05:52:00.001-07:00

Blogging can be a rewarding experience, if you can persevere. Stay in the game with these excellent tips on blogging for the long term.

See this Amp at http://amplify.com/u/8pix

Video: Is Social Media Burnout Imminent?

2010-08-14T20:26:00.001-07:00

Brian Solis discusses the prospect of an imminent "crash" in Social Media. Social Media Burnout or Social Networking Fatigue......are you experiencing these? Can you feel it coming? Interesting discussion.........

See this Amp at http://amplify.com/u/8p2l

Changing Your Habits in 3 Steps

2010-08-12T07:18:00.001-07:00

3 Simple Steps..........great food for thought!

See this Amp at http://amplify.com/u/8lur

Are You Sure You Want That Social Media Job?

2010-08-11T18:26:00.001-07:00

See this Amp at http://amplify.com/u/8l5e

Influence is Bliss: The Gender Divide of Influence on Twitter

2010-08-04T05:45:00.001-07:00

Brian Solis does a fascinating analysis of influence and the gender demographics of social media and the internet.

See this Amp at http://amplify.com/u/8byx

How To Successfully Launch A Social Media Site

2010-08-01T13:11:00.001-07:00

Are you thinking about it? Have an excellent social networking idead floating around in that mind of yours? Here are some excellent points to consider:

See this Amp at http://amplify.com/u/88lm

The Zen of Social Media

2010-07-29T21:10:00.001-07:00

A great article by Aliza Sherman that gives tips to answer this question: "How can you better understand and utilize social media-powered communications tools and tactics"?

See this Amp at http://amplify.com/u/869p

12 Reasons Why People Blog

2010-07-28T16:45:00.001-07:00

Good discussion question. Why do you blog?

See this Amp at http://amplify.com/u/852w

How To Increase Your Digital Influence

2010-07-28T15:50:00.001-07:00

"Influence" has been a popular buzz word lately in social media. What does it really mean? And is it a substitute for "substance"? A popularity contest or good PR campaign can give you "influence", but knowledge, experience, and passion gives your blogging "substance".

See this Amp at http://amplify.com/u/851w

Social Media is Measured by the Sum of Its Parts

2010-07-28T14:05:00.001-07:00

Interesting analysis of social media by Brian Solis.

See this Amp at http://amplify.com/u/84yk

7 Tips for Kick-Butt Blog Writing

2010-07-27T06:07:00.001-07:00

The art of blogging. What can we do to "wow" the audience? The blogosphere is quite crowded, so how can we stand out amongst the crowd? These tips may help.

See this Amp at http://amplify.com/u/83c0

Why You Should Be Optimizing Your Blog and Website For Mobile

2010-07-26T20:56:00.001-07:00

See this Amp at http://amplify.com/u/82xw

Make Your Readers Love You: 5 Lessons from Pixar

2010-07-26T19:53:00.001-07:00

See this Amp at http://amplify.com/u/82x7

The clash of the social media know-nothings

2010-07-26T14:41:00.001-07:00

See this Amp at http://amplify.com/u/82pn

Bringing Old Content Back to Life. 5 Ways to Revive a Blog Post

2010-07-24T09:40:00.001-07:00

See this Amp at http://amplify.com/u/80sr

Blogging Tip: Be the Early Bird

2010-07-24T05:35:00.001-07:00

See this Amp at http://amplify.com/u/80m7

The Value of a Good Comment

2010-07-23T20:51:00.001-07:00

Excellent thoughts on commenting, and the role it plays in building community.

See this Amp at http://amplify.com/u/809p

Testing the Post to Email for Amplify

2010-07-22T11:58:00.001-07:00

See this Amp at http://amplify.com/u/7yrg

How to Kill Your Brand in One Easy Step

2010-07-21T15:56:00.001-07:00

Chris Garrett writes a great article on branding and what NOT to do to promote your brand.

See this Amp at http://amplify.com/u/7xsn

The Myth Of Location

2010-07-21T14:38:00.001-07:00

Insightful article on location-aware platforms from Mitch Joel, via Six Pixels of Separation-The Blog at TwistImage.com. What is the future of location? Will it find the widespread adoption of platforms like Facebook and Twitter?

See this Amp at http://amplify.com/u/7xql

Miio.com - Socialize With People Who Are Just Like You | Visit miio.com

2010-07-21T09:05:00.000-07:00

Miio.com - Socialize With People Who Are Just Like You | Visit miio.com

posted from: KillerStartups

Blogging Pitfalls: How to Not Abandon Your Blog

2010-07-21T06:00:00.001-07:00

Good points and a issue I struggle with. How do you keep it fresh?

See this Amp at http://amplify.com/u/7x8z

The paradox of promises in the age of word of mouth

2010-07-20T09:34:00.001-07:00

Interesting post from Seth Godin.

See this Amp at http://amplify.com/u/7w7h

Run Your Own Race

2010-07-19T19:08:00.001-07:00

"The only yardstick that truly matters is the one that measures you against yourself." This is a great blog post! It really gave me a lot to think about.

See this Amp at http://amplify.com/u/7vdx

Let Your Passion Be Your Secret Weapon

2010-07-15T19:39:00.001-07:00

Great article! Passion is a key ingredient to blogging success. http://amplify.com/u/7qwv

Posted via email from TheDigitalDoctr

Creating a Trend to Effectively Stand Out

2010-07-15T18:18:00.001-07:00

Great Words! Be a trend-setter instead of a clone! http://amplify.com/u/7q8y

Posted via email from TheDigitalDoctr

Is Blogging The Future Of Publishing?

2010-07-15T16:30:00.001-07:00

I think blogging and the "new media" are indeed the future of publishing. The game has changed. http://amplify.com/u/7psb

Posted via email from TheDigitalDoctr

Voice Is The Most Important Part Of Your Content

2010-07-13T15:36:00.001-07:00

"Your voice is you. And so is your personal brand." Interesting points on the "voice" of the Blogger. How's your voice? http://amplify.com/u/7p33

Posted via email from TheDigitalDoctr

Finding The Off Button: Resting The Blogger Mind

2010-07-12T06:15:00.001-07:00

This guest post on Rob Sutton's blog brings up a very good point. Sometimes we need to "hit the off switch" and learn how to relax. Often times, by stepping back and taking a moment, we can "recharge" our creative batteries and that leads to inspiration for new content. http://amplify.com/u/7nah

Posted via email from TheDigitalDoctr

Why Social Media Folks Need To Get Out Of Their Comfort Zone

2010-07-12T05:45:00.001-07:00

This is a great article by Jason Falls. He talks about our tendencies to "stay in safe waters" when online, and how we need to "get out of our comfort zones". The only way to grow is to experience diversity and engage others. The beauty of the internet is that now, we can literally touch all parts of this globe through social networking. http://amplify.com/u/7na5

Posted via email from TheDigitalDoctr

Why Bloggers Should Care About Google Suggest and Online Reputation Management

2010-07-11T19:24:00.001-07:00

http://amplify.com/u/7mrj

Posted via email from TheDigitalDoctr

Problogging On Blogger: 8 Tips For BlogSpot Lovers | BloggingPro

2010-07-08T14:56:00.000-07:00

Problogging On Blogger: 8 Tips For BlogSpot Lovers | BloggingPro

Read it here: BloggingPro

5 YouTube Channels for Small Biz Advice

2010-07-08T08:01:00.000-07:00

5 YouTube Channels for Small Biz Advice

You can find some great business advice on YouTube. Here are 5 great resources named in an article from Mashable.

10 Ways to Really Connect Through Social Media

2010-07-08T07:15:00.000-07:00

10 Ways to Really Connect Through Social Media

Connection. Engagement. The key to being successful in social media is found in connecting with others. Here is a great article from WebWorkerDaily.

5 Small Business Social Media Success Stories

2010-07-08T06:58:00.000-07:00

5 Small Business Social Media Success Stories

Today's businesses must utilize the power of social media to improve their chances for success. This article gives 5 examples of how small businesses can use this new media to grow and thrive in the marketplace.

Read the article here at Mashable.

HOW TO: Build A Twitter Strategy for Your Business

2010-07-08T06:53:00.000-07:00

HOW TO: Build A Twitter Strategy for Your Business

Original post from Mashable.

Where Are Blacks In Technology?: 3 Ways to Save a Young Boy's Life with Technology

2010-07-07T22:10:00.000-07:00

Where Are Blacks In Technology?: 3 Ways to Save a Young Boy's Life with Technology

Another excellent article from a fantastic blog: Where are Blacks in Technology?

Where Are Blacks In Technology?: 7 Ways to Find Jobs in the Information Technology Field

2010-07-07T22:08:00.000-07:00

Where Are Blacks In Technology?: 7 Ways to Find Jobs in the Information Technology Field

Excellent article from a fantastic blog: Where are Blacks in Technology?

HOW TO: Develop and Maintain Your Personal Brand on Twitter | Personal Branding Blog - Dan Schawbel

2010-07-06T17:41:00.000-07:00

HOW TO: Develop and Maintain Your Personal Brand on Twitter | Personal Branding Blog - Dan Schawbel

Brand yourself using Twitter. Follow these tips for success!

Read more at Dan Schawbel's Personal Branding Blog

3 Simple Ways to Repurpose Your Blog Posts for More Exposure | Social Media Examiner

2010-07-06T12:13:00.000-07:00

3 Simple Ways to Repurpose Your Blog Posts for More Exposure | Social Media Examiner

Great article that suggests ways to get more out of your old blog posts!

Originally posted at SocialMedia Examiner

The Yahoo Style Guide Is A Blogging Cheat Sheet

2010-07-06T12:04:00.000-07:00

The Yahoo Style Guide Is A Blogging Cheat Sheet

Need a Cheat Sheet for your blogging? The Yahoo Style Guide gives you all you need to write for the web!

Originally posted on The Next Web.